Art at the Heart CIC is a West Midlands based arts organisation which delivers creative and cultural education to individuals, schools and other establishments. This privacy policy explains how we use any personal information we collect about you.


We collect information about you when:

  • you make an enquiry about Art at the Heart CIC classes or activities; 
  • you make a booking for Art at the Heart CIC classes or activities; 
  • you sign up to the Art at the Heart CIC mailing list and/or newsletter.

When you make an enquiry, we collect

  • Your first name
  • Your last name
  • Email address
  • Telephone number

GDPR Lawful Basis: None needed

When you make a booking, we collect the following to process your booking/keep a record of your booking

  • Your first name
  • Your last name
  • Your child’s name (if applicable)
  • Your child’s age (if applicable)
  • Your address
  • Email address
  • Telephone number
  • If a class is face to face: Emergency contact details/Any medical information we should be aware of e.g. Diabetes, Asthma, Nut allergy etc

GDPR Lawful Basis: Data processing is necessary to make a booking or to take steps to enter into a booking

When you opt into mailing lists/newsletters, we collect the following to send you the information requested

  • Your first name
  • Your last name
  • Email address

GDPR Lawful Basis: Consent of the data subject

Other ways that we collect your information

When you voluntarily complete customer surveys, provide feedback and participate in competitions – we will inform you of how your data is used on these occasions at the time of participation.

We will never share your information with third parties without seeking consent first (for example, data needs to be shared with Trinity College to process Arts Award and this consent will be expressly sought). 


You can do this at any time by emailing the word ‘UNSUBSCRIBE’ to You will also have the opportunity to do this from a link at the bottom of all communications you’ve subscribed to.


If, at any point, you would like access to the information that we store on file for you, would like to correct it, or have it completely erased then please email us at and this will be actioned within 20 working days (max). All requests must be made in writing.

In the unlikely event of a data breach we will contact you.


We do our utmost to keep our website secure. However, we ask you to recognise that when providing your information to us through our website or when you send us or ask us to send you any of your confidential information by email, that internet and email communications over the internet may not be secure. We cannot be responsible for any loss or unauthorised interception of information transmitted via the internet which is beyond our control.
Our website may contain links to other websites outside of Art at the Heart CIC. Our privacy policy only applies to our website. We are not responsible for the content, privacy or security of other websites.


You can contact us at any time by emailing or by writing to:
Art at the Heart CIC
8 Kineton Green Road
West Midlands
B92 7EA